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A Proud Athletic History: 100 Years of the Southern Conference

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In the winter of 1921, fifteen prominent colleges and universities met in Atlanta, Georgia, to form a new organization to promote intercollegiate athletics competition. That organization, the Southern Conference, remains a strong and viable member of the NCAA 100 years later. A PROUD ATHLETIC HISTORY tells the story of the notable athletes, coaches, and athletic programs that have built such a rich tradition over so many decades. Legendary sports figures such as Jerry West, Arnold Palmer, Bear Bryant, Sam Huff, and Steph Curry are all part of the Southern Conference's past. This is the first definitive history of the So Con, utilizing many rarely-before-seen photos, researched via official league records, and filled with features and highlights. From football bowl games to the formation of the SEC and ACC to the first three-point basket in NCAA history. With a proud past, the Southern Conference continues its mission of preparing student-athletes for life's challenges.